Super Bowl EV ads – putting the electric cart before the horse?

Our take on major automakers pushing EV ads during Super Bowl.

Feb 23, 2022

∙ Paid

Six of the seven car ads that ran during the Super Bowl featured electric vehicles (EVs), with major automakers from General Motors to Nissan to BMW showing off their new EV models with the help of celebrities or cute robo-dogs.

Yet, buying any of the vehicles advertised is nearly impossible. It’s not a case of strolling down to your local dealership an…

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