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December 2024

Bluesky Has Blue Ocean Potential for Climate Tech Marketers; Want to Work in Climate Tech? Skill Up; Community Updates
The year is winding down but opportunities in climate tech are going strong, as you’ll see in this month’s posts.
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Melanie Adamson
Bluesky has Blue Ocean Potential for Climate Tech Marketers
Despite being owned by the world’s most successful electric car maker, X is, to put it mildly, not the best platform to use for climate tech marketing…
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Lauren Burns
Want to Work in Climate Tech? Skill Up
LinkedIn's 2024 Green Skills Report is Full of Opportunities
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Melanie Adamson

November 2024

Rest as a Creative Catalyst; Questioning the Death of 'Climate Tech'; Meet PJ, Tofu’s New Community Manager
Plus news from the community
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Melanie Adamson
Questioning the Death of 'Climate Tech'
Odds are the recent presidential election will dramatically change the landscape for climate tech companies. So much so that Heatmap reporter Katie…
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Melanie Adamson
Rest as a Creative Catalyst
Alder & Co takes the last last Friday of every month off as creative regeneration days to prioritize the well being of the team. Creative Director Manda…
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Manda Borealis

October 2024

The Importance of Brand Building for Climate Tech Companies; Core Truths for Climate Tech Marketers; Community Updates
Hey there Tofu Crew,
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Melanie Adamson
Core Truths for Climate Tech Marketers
New research from the Content Marketing Institute highlights some essential realities about daily life in climate tech marketing
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Melanie Adamson
Early and Often: Why Climate Tech Companies Should Invest in Brand Building
The opportunity cost of waiting to nail your brand identity and personality is probably higher than you think!
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Kieffer Katz
The Perils of Overspecialization in Climate Tech Marketing; What Evolving B2B Content Preferences Mean for Climate Tech; Updates from the…
Hello Tofu Friends!
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Melanie Adamson
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