Sitemap - 2021 - Tofu

Tofu - members share 2021 wins and 2022 manifestations; major climate non-profit rebrands; updates from the community; & Happy Holidays!

What are your 2021 climate tech marketing wins and 2022 manifestations?

Tofu - when to hire an agency vs. in-house marketer, where's climate tech in anti-Black Friday movement, are climate marketers joining the Great Resignation, and more

When to Hire an In-House Marketer vs. a Marketing Agency vs. Freelancer(s)

Tofu - 7 hot topics for climate tech CMOs, noteworthy updates from #COP26, why the CMO role has a resurgence, and more

Seven questions that are top of mind for climate tech CMOs right now

Tofu - Top Three Reasons to Integrate PR, COP26 campaigns, how to write better press releases, and more

Top Three Reasons to Integrate PR

Tofu - Leaves of green, let them be; Pique Action to fight "doomscrolling"; 3 sustainability ads that got it right; and more

Leaves of green, let them be

Tofu - Know Thy Climate Tech Buyer's Journey, the pitfalls of Life Cycle Analysis, creating a Customer Journey Map, and more

Know Thy Climate Tech Buyer's Journey

Tofu - They “litter”-ly became environmentalists, Breakthrough Energy launches Cipher, what is a campaign, and more

They “litter”-ly became environmentalists

Tofu - How to Build Your Marketing Tech Stack, a new name for a trusted newsletter, AI in marketing, and more

How to Build Your Marketing Tech Stack for Climate

Tofu - How to choose the right marketing channel, a cleantech rebrand, the role of social, and more

How to consider B2B channels for climate tech marketing

Tofu - 16 email subject lines do's and don'ts, using impact reports to position your brand, and more

When you discover your email newsletter went to junk

Advance Your Climate Tech Story Through Market Trends

Tofu - Your climate tech story through market trends and why brand storytelling drives connections with your audience

Don’t Become a Climate Tech Nerd

TOFU - How to stay on top of industry trends, use research to drive policy change, and the top marketing trends of 2021

A community for climate tech marketers